Acceptable Use Policy for Messaging
The following content and behaviours are not permitted using Unified Voice :
Sending Unsolicited Messages
SMS recipients must have explicitly opted in to receiving messages from you. The opt in process must be clearly explained to customers in a manner in which the recipient was aware they would receive SMS messages.
The following do not qualify as valid opt ins:
- Collecting the recipient's phone number for another purpose (such as for validating payments) but then sending messages to that recipient
- Purchasing, borrowing, renting, or otherwise obtaining the recipient's phone number or a lead list from a third party
- Having the customer opt in for a transactional message (such as message on delivery of a package) and then subscribing them to a recurring campaign Unified Voice reserves the right to request proof of opt in at any time.
Sending Messages Containing Inappropriate Content
The following types of content are explicitly prohibited:
- Sexual or pornographic
- Considered abusive or harassing
- Firearms
- Alcohol, tobacco or illegal drugs
- Loans, loan forgiveness, credit repair, debt collection or tax related content
- Gambling
- Investment opportunities
- Unsolicited real estate enquiries such as ‘We Buy Homes’
- Multilevel marketing
- Persistent receiving or sending of one time pass-codes from or on behalf of other service providers.
Not Adhering to Unsubscribe Requests
Recipients may choose to unsubscribe from any further messages from you by sending stop words such as STOP or UNSUBSCRIBE. These messages will be delivered to you automatically via a web hook. Upon receipt, you have up to 24 hours to remove the recipient from your list.
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